Startup.Flanders dives into the magical world of Tomorrowland
Visiting ‘The Great Library of Tomorrow’ in Barcelona
Friday, February 16, 2024 - Startup.Flanders, the startup unit within Flanders Investment and Trade (FIT) visits the immersive experience ‘The Great Library of Tomorrow’. FIT endeavours on a journey to the magical world of Tomorrowland. Both Flemish and Catalan tech companies collaborated on ‘The Great Library of Tomorrow’, a complete experience of magic, music and innovative technology. This immersive experience is inclusive and revolutionary. It ensures that really anyone can enjoy the spectacular world of Tomorrowland: one of the finest technologies within digital innovation.
“Startup.Flanders invests greatly in connecting startups across borders. Some Flemish and Catalan startups were reponsible for this success, which is truly inspiring to us. We are in incredible awe of this smooth and intense collaboration.” – Desna Lespinoy, spokesperson FIT
In this virtual tour of one hour, the visitor experiences a path of technological class, across a distance of more thatn 1.000 m2. This VR-experience is developed by the creative team of Tomorrowland and the Xtended Reality Music Hub.
“We want to provide the stories of Tomorrowland with an extra dimension and reach out to both the young and the old, across the entire globe. Thanks to ‘The Great Library of Tomorrow’, visitors are able to dive into different worlds of Tomorrowland and experience true magic. At this point, we are already doing this with fiction books. In ‘The Great Library of Tomorrow’ people are drawn into this magical world by using their VR-glasses. The team has worked for over two years on this project. We hope that we can take this experience out in the world and let it travel the globe. Barcelona has been the first step, but let’s hope that we can take this experience to another fun city in the near future. And hopefully, we can also bring this experience to Belgium one day.” – Debby Wilmsen, spokesperson Tomorrowland.
At the moment ‘The Great Library of Tomorrow’ is set up in the startup hub of Europe: Barcelona. It opened there in December and will remain open for the general public up until at least March. Barcelona is ranked third in the list of most attractive startup hubs in Europe and therefore, the perfect spot to showcase this innovative piece of technology.
This technology is the result of a successful collaboration between Flanders and Catalunya. It are precisely these kind of technologies, which FIT supports and which empower Flanders as a region. This allows Flanders to keep challenging itself and to propel in the 5th industrial revolution.
Just like Tomorrowland, FIT also greatly believes in the magic of a digital future and creative cross-overs. In the near future, Tomorrowland and FIT will also partner even more frequently, in order to grant Flemish startups all the potential growth they deserve.
The Great Library of Tomorrow
December 2023 - March 2024
Aribau Immersive Space, Sala 5. Balañá en Viu. Barcelona
Tickets & info: thegreatlibraryoftomorrow.com
About Tomorrowland
Tomorrowland is one of the largest and most iconic music festivals in the world held in recreation area De Schorre in Boom, Belgium, organized and owned by the original founders, the brothers Beers. Tomorrowland was first held in 2005 and has since become one of the world’s most notable global music festivals, where music and magic converge to create an unparalleled experience. It takes place every year in summer and stretches over 2 weekends, welcoming 400,000 People of Tomorrow from over 200 countries, and selling out in minutes year after year. Tomorrowland caters to all genres in electronic dance music with hundreds of renowned artists performing across more than 16 different stages. More than a festival, Tomorrowland is a celebration of diversity and unity. Being a home to hundreds of thousands of people from all walks of life, one of the most unique things about Tomorrowland remains the whole world coming together in one magical place with everyone being equal and uniting as one – symbolizing the values of freedom, respect, diversity, and solidarity.
Celebrating 20 years of Tomorrowland, Tomorrowland Belgium 2024 will take place across two weekends from July 19-21 and July 26-28. Set to open up a new world in the beautiful scenery of De Schorre in Boom in the summer of 2024, the festival’s new theme ‘LIFE’ is the prequel of the 2016 ‘Elixir of Life’ theme.
Over the past 20 years, Tomorrowland has become a true worldwide phenomenon that connects people from every corner of the world through the universal language of electronic dance music. Tomorrowland has evolved into a global entertainment brand and media powerhouse with new festivals & events like Tomorrowland Brasil in Itu, São Paulo, Tomorrowland Winter in Alpe d'Huez in France, CORE Festival in Brussels, CORE Tulum in Mexico and CORE Medellín in Colombia, the radio station One World Radio, the record labels Tomorrowland Music and CORE Records, the Tomorrowland Academy (DJ & producer school), the music management & booking agency One World Artists, the Tomorrowland Foundation with Music & Arts Schools in Nepal and India, the apparel & accessories label Tomorrowland Store, Tomorrowland Leisure (the Tomorrowland themed aqua experience LIFE, the INVENIO custom bikes and matching cycling apparel in collaboration with Ridley), the Tomorrowland Home Collection (the Tomorrowland scented candles and fragrance diffusers in collaboration with Baobab Collection), the year-round MESA - The Tomorrowland Restaurant and Tomorrowland DJ & Experience Store in Antwerp, the Tomorrowland Kitchen at Gare Maritime in Brussels, the sustainability platform Love Tomorrow, Tomorrowland Fiction, the Terra Solis Desert Destination in Dubai, the spectacular immersive experience The Great Library of Tomorrow in Barcelona, a yearly residence at Ushuaïa Ibiza, the annual Dimitri Vegas & Like Mike shows in Sportpaleis Antwerp, the iconic Tomorrowland aftermovies and several exclusive documentaries, several groundbreaking digital festivals, the sparkling wine Solo Vida, Europe’s most spectacular rollercoaster The Ride to Happiness by Tomorrowland at Plopsaland De Panne, the specially painted aircraft Amare in collaboration with Brussels Airlines, the Tomorrowland hot air balloon Zephyr, Tomorrowland art projects (The Stairway To Unity, One World Bridge, Magical Troll Forest), the Tomorrowland Hymn by Hans Zimmer, Tomorrowland NFTs and much more.